About Us
At bluSlait, we transform your web presence into a competitive advantage.
Through strategic listening, content planning and business analysis, we uncover what makes you extraordinary and plan web strategies that help you stand out.

We’re a boutique web consultancy that turns good businesses into great stories…
See details of a major web transformation project we have completed.
What We Do
We partner with small-to-medium businesses and universities to develop comprehensive web strategies that deliver real results.
From content optimisation and performance analytics to AI adoption and team training, we create action-oriented roadmaps with clear targets and quick wins.
We also guide organisations through complex web migration and help in-house digital teams streamline their content publishing processes across a variety of digital channels.
Our approach is simple: listen carefully, think creatively, execute efficiently.

Why bluSlait
Because we’re not just consultants, we’re your strategic partners. We dig deep to understand your priorities; identify your superpowers; and transform insights into compelling narratives that connect you with your audience.
Meet our Founder
Urooj Asif-Akhtar has worked in the UK’s education and healthcare sectors for more than 20 years, developing successful web strategies and leading transformation teams that design and deploy intuitive and sustainable web platforms. She founded bluSlait in 2025.
See Urooj’s LinkedIn profile.

Book a Call with Us
Web Strategies – Content Optimisation – Web Migrations
